Build Your Real Estate Brand and Business Today
The Media Coach Group delivers high-impact growth strategies designed for real estate businesses.
We help agents and agencies unlock scalable success through strategic brand analysis and bespoke lead generation and prospecting systems — driving measurable digital and business growth.
How we can help you...
Trusted by more number one agents
than any other provider:
Meet Immy Callister
Imogen Callister is the Founder and Director of both The Media Coach and Ultimate Agent — two powerhouse brands dedicated to helping real estate businesses amplify their visibility, generate quality leads, and achieve scalable growth.
Backed by one of the most elite-performing and highly qualified teams in the country, Imogen helps agents grow their businesses rapidly with proven digital strategies.
With nearly two decades of industry experience and a degree in Media, Communications, and Journalism from the University of New South Wales, Imogen is a recognised leader and a regular speaker at major real estate events across the Southern Hemisphere. She is also a frequent attendee at Facebook (Meta) conferences, with The Media Coach proudly recognised as a certified Meta Business Partner — a testament to its performance and credibility in the digital marketing space.
Renowned for her expertise in digital strategy and audience engagement, Imogen delivers three high-impact keynote presentations filled with actionable insights designed to help agents stand out, scale up, and succeed in today’s ever-evolving media landscape.
Awarded REB’s Coach of the Year and trusted by some of the most elite and successful names in global real estate, Imogen and The Media Coach Group are recognised as leading authorities in brand and business growth within the property industry.
My Services
SOCIAL MEDIA
MANAGEMENT
This elite package offers on-demand property posting, targeted ad management, strategic content creation, and high-converting Reels — all designed to keep you visible, build momentum, and consistently grow your pipeline.
TEXT MESSAGE LEAD GENERATION
By leveraging your database & purchased data, we integrate targeted audience segments into your social media strategy — turning cold contacts into qualified leads. Triple your pipeline with our on-demand SMS team.
SOCIAL MEDIA PROPERTY ADS LISTED & SOLD
With advanced solutions like instant lead forms and automated bot technology — and proudly recognised as a Meta Business Partner with direct support from Meta’s account management team — Imogen’s campaigns are strategically designed to deliver exceptional results for both you and your sellers.
ULTIMATE
AGENT
The #1 destination for transforming your real estate career, wealth, and wellbeing.
The only place where you can train directly with industry leaders Mat Steinwede and Immy Callister — combining mindset, strategy, and media mastery in one powerful platform.
SPEAKING, COACHING & TRAINING
Ranked among the top female speakers in the country and awarded for her standout masterclasses, book Immy today for a live or Zoom presentation that will inspire and drive results.
ON DEMAND ANIMATED PROPERTY REELS & EDITING
Transform the way you're seen in your marketplace with our on-demand animated property reels and expert custom editing team — designed to make your listings and you impossible to ignore.
Podcasts by Immy Callister
Testimonials
Award Winning Results...
Thanks Immy, you have been a big help this year in improving our business you have gone above and beyond, you have helped my business with text message and projects ads thanks
We Love Collaborating with you.
I never write reviews but I feel I have to for this special woman. Immy has been life changing for my online space. I’ve been working with her closely and she is smart, intuitive and highly skilled in her area of expertise.
All I can say is WOW. This girl is going to do huge things and anyone thinking of using her services should jump straight in now before she becomes hard to get in years to come. Whatever the investment in her skill you will receive 100 times the return in your online brand and reach.
Imogen's presence in our real estate business has been nothing short of transformative. Her exceptional social media strategy has played a pivotal role in our remarkable success.
What truly sets her apart is the genuine care she shows for our brand's growth and the enthusiasm she brings to every interaction. Working with Imogen feels like a breath of fresh air, as she radiates positivity and adds a delightful spark to the team. We have a great unique approach, and we are incredibly honoured to have her as part of our team.
