About Immy Callister &

The Media Coach Group

Immy Callister is a highly acclaimed Media & Real Estate Coach, renowned for her unparalleled expertise in helping real estate agents catapult their businesses to new heights. As the proud owner of The Media Coach and The Ultimate Agent, she empowers agents with the skills and strategies necessary to dominate their markets.


With a distinguished background in Media, Communications, and Journalism from the University of New South Wales, Immy has spent nearly two decades honing her craft. Her impressive credentials have earned her a coveted spot as a sought-after speaker at top conferences across the Southern Hemisphere.


Immy's infectious energy, engaging presentation style, and unwavering passion for real estate will leave you inspired, motivated, and equipped to succeed. In just one hour, you'll transform into a prospecting and digital pro, poised to take your business to new heights.


As a respected mentor and coach, Immy has guided some of the industry's top performers to unprecedented success. She also hosts two popular podcasts: "25 Hours" with Lisa Novak and "The Ultimate Agent Podcast" with Mat Steinwede.


Immy's exceptional coaching abilities have been recognised with the prestigious REB (Real Estate Business) Coach of the Year award, a testament to her dedication and expertise in the industry.


The fundamentals of real estate will never change, but the way in which you connect with your clients is. Immy will inspire you to grow the media and marketing plan you need to become the most elite in your marketplace.



In real estate, visibility creates opportunity. Stand out, and your business and brand will rise above the rest.


The Media Coach Group is a high-performance team committed to helping real estate agents scale their business and elevate their brand with confidence. Driven by a collective of industry experts, we combine strategic marketing, sharp execution, and world-class customer service to deliver real results.

Every client benefits from a tailored growth plan, on-demand customer management, and a hands-on team that understands the fast-paced nature of real estate. At The Media Coach Group, we don’t just support your brand — we help you lead in your marketplace.

Every top-performing agent has a team behind them.

Now, that team can be yours personally selected by Imogen Callister to elevate your brand and business.

"Immy was beyond my favourite.

The best speakers

I have ever seen"

It comes as no surprise that Imogen is a sought-after speaker for some of the largest conferences in the Southern Hemisphere. Attendees are treated to a treasure trove of insights on online audience practices, engagement strategies, and the nuances of navigating the intricate web of digital and social media. Each of her three keynote presentations is a masterclass in understanding the online media landscape and the ever-evolving world of social media platforms.

Book a Speaker Session

Empowering agents to grow and scale through  The Media Coach and master their craft with  Ultimate Agent.