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How we can help you...

Meet Immy Callister
Imogen Callister is the Founder and Director of both The Media Coach and Ultimate Agent — two powerhouse brands dedicated to helping real estate businesses amplify their visibility, generate quality leads, and achieve scalable growth.
Backed by one of the most elite-performing and highly qualified teams in the country, Imogen helps agents grow their businesses rapidly with proven digital strategies.
With nearly two decades of industry experience and a degree in Media, Communications, and Journalism from the University of New South Wales, Imogen is a recognised leader and a regular speaker at major real estate events across the Southern Hemisphere. She is also a frequent attendee at Facebook (Meta) conferences, with The Media Coach proudly recognised as a certified Meta Business Partner — a testament to its performance and credibility in the digital marketing space.
Renowned for her expertise in digital strategy and audience engagement, Imogen delivers three high-impact keynote presentations filled with actionable insights designed to help agents stand out, scale up, and succeed in today’s ever-evolving media landscape.
TESTIMONIALS
Award winning results....

Thanks Immy, you have been a big help this year in improving our business you have gone above and beyond, you have helped my business with text message and projects ads thanks
We Love Collaborating with you.
Calvin Chan
Number 1 Buxton Network &
Top 10 Victoria agent
I never write reviews but I feel I have to for this special woman. Immy has been life changing for my online space. I’ve been working with her closely and she is smart, intuitive and highly skilled in her area of expertise. All I can say is WOW. This girl is going to do huge things and anyone thinking of using her services should jump straight in now before she becomes hard to get in years to come. Whatever the investment in her skill you will receive 100times the return in your online brand and reach.
Mat Steinwede
Number 1 McGrath &
REB Top 10 Agent

Imogen's presence in our real estate business has been nothing short of transformative. Her exceptional social media strategy has played a pivotal role in our remarkable success. What truly sets her apart is the genuine care she shows for our brand's growth and the enthusiasm she brings to every interaction. Working with Imogen feels like a breath of fresh air, as she radiates positivity and adds a delightful spark to the team. We have a great unique approach, and we are incredibly honoured to have her as part of our team.
Anna Cavill
Number 1 Stone Real Estate Agent &
Top 50 Women in Real Estate Australia